In The Press... Trust us. Phone refurbishment is going to be huge
As featured in the Jersey Evening Post 14 July 2021
Aaron Chatterley, who founded Feelunique 16 years ago, has never felt as excited about starting up another business, until now. The Jersey-based entrepreneur and colleague Jean-Paul Bouic talk to Ian Heath about refurbished-smartphone sales site Swycha.
These days smartphones are part of everyday life for the vast majority of us. But are they affordable? Are too many outdated models easily discarded? Could we be more eco-friendly in how we use devices.
Aaron Chatterley and Jean-Paul Bouic think they have the answers to those questions in the shape of Swycha – a new website where you can buy refurbished phones.
Well known for his work establishing online beauty product store Feelunique, Mr Chatterley explained it took what he viewed as a ‘massive opportunity’ to launch a similarly ambitious ecommerce venture, which he thinks is entering a game-changing market.
‘I’m still quite involved with Feelunique but I’m no longer on the management team. An amount of times over the last four or five years, since I stepped down, I’ve been asked what are you going to do next? Are you going to start another business?
‘The answer’s always been no because of two reasons. The first is that when we started Feelunique we were really hungry and that’s a brilliant motivator. The second one was that the catalyst for starting Feelunique was there was this massive degree of excitement about the opportunity. Nothing else has ever really come along that’s made me think yeah, that’s something that we can really get our teeth into and the potential is so massive. Until this,’ he said.
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